Power Your Marketing Campaign With Exhibit Marketing
A trade show can really help your sales by hitting the right target audience. Xlibris’ Book Exhibition Marketing service now gives you the power to do so.
Choose from over 20 shows each year at which to display your book and unleash the full potential of your marketing campaign by establishing a physical presence. Combine your book exhibit with the Press Release Service and the Newswire to get maximum exposure for your work.
How It Works
- Xlibris will create an original and compelling press release that will command media attention and direct reader’s attention to your upcoming exhibit. The release will be broadcast to media outlets and to thousands of interested parties via the newswire.
- At the show of your choice, your book will be assigned a number, either based on its Dewey Decimal subject category at library shows, or based on where it lies alphabetically by publisher at international venues.
- Your book's entry in the exhibit catalog includes the title, your name as the author (as well as illustrator and/or editor where applicable), year of publication, price, ISBN, a 25-word description (feel free to write your own, or our professional copywriters can do it for you), and citations of awards and/or honors received.
- You can choose between 3 design templates (1 , 2 , 3) for your full-page Black & White advertisement in the exhibitor catalog, and make up to 3 rounds of text corrections to make sure it is perfect.
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Xlibris' information is also gathered and included in the catalog as part of the publisher directory, where all pertinent contact and distribution information is included.
- This information is also available online, in a live, searchable database and archived for up to one year.
- Your book will be displayed along with other Xlibris titles in a prime position on the exhibit floor.
- Your book will be displayed face-out on the shelf.
- Official report and PDF of the exhibit catalog can also be found online for up to one year after the event.
About The Combined Book Exhibit
The Combined Book Exhibit is one of the most widely recognized and highly respected names in the publishing community. Working hard for over 75 years, CBE has earned a reputation based on an unconditional dedication to both the publishers it serves and the librarians and educators who depend upon it.
Choose Your Show
With a great selection of shows to choose from, Book Exhibition Marketing makes sense. Select the show(s) that you think will best serve your marketing plan and get the exposure that your book deserves.
Show Name |
Show Date |
Location |
Registration Deadline |
Classification |
American Library Association Midwinter |
11 Jan -14 Jan 2008 |
Philadelphia , PA |
Dec. 14, 2007 |
National |
American International Toy Fair |
17 Feb -20 Feb 2008 |
New York , NY |
Jan. 11, 2008 |
International |
Michigan Reading Association |
15 Mar -17 Mar 2008 |
Detroit , MI |
Jan. 25, 2008 |
Regional |
London Book Fair New Title Showcase |
14 Apr -16 Apr 2008 |
Earls Court , London, England |
Feb. 4, 2008 |
NTS |
Public Library Association |
25 Mar -29 Mar 2008 |
Minneapolis , MN |
Feb. 4, 2008 |
National |
Florida Library Association |
23 Apr -24 Apr 2008 |
St. Petersburg , FL |
Feb. 25, 2008 |
Regional |
Texas Library Association |
15 Apr -18 Apr 2008 |
Dallas , TX |
Feb. 25, 2008 |
Regional |
Bookexpo America New Title Showcase |
29 May - 01 Jun 2008 |
Los Angeles , Ca |
Mar. 10, 2008 |
NTS |
Connecticut Library Association |
28 Apr -30 Apr 2008 |
Mystic, CT |
Mar. 10, 2008 |
Regional |
New Jersey Library Association |
29 Apr -30 Apr 2008 |
Long Branch , NJ |
Mar. 10, 2008 |
Regional |
Pennsylvania School Library Association |
01 May -03 May 2008 |
Hershey , PA |
Mar. 17, 2008 |
Regional |
Beijing International Book Fair |
03 Sep - 07 Sep 2008 |
Beijing , China |
Apr. 11, 2008 |
International |
Bookexpo Canada New Title Showcase |
15 Jun -16 Jun 2008 |
Toronto , Ontario, Canada |
Apr. 11, 2008 |
NTS |
American Library Association Annual |
28 Jun - 01 Jul 2008 |
Anaheim , CA |
5-May-08 |
National |
National Education Association |
01 Jul -03 Jul 2008 |
Washington , D.C |
5-May-08 |
National |
Frankfurt International Book Fair |
15 Oct -19 Oct 2008 |
Frankfurt , Germany |
Jul. 4, 2008 |
International |
Ohio Library Council |
12 Sep -12 Sep 2008 |
Columbus, OH |
Jul. 30, 2008 |
Regional |
Illinois Library Association |
03 Oct - 05 Oct 2008 |
Chicago , IL |
Aug. 13, 2008 |
Regional |
New England Library Association |
19 Oct -21 Oct 2008 |
Manchester , NHy |
Sep. 5, 2008 |
Regional |
California Library Association |
14 Nov -16 Nov 2008 |
San Jose , CA |
Sep. 15, 2008 |
Regional |
New York Library Association |
05 Nov -11 Nov 2008 |
Saratoga Springs , NY |
Sep. 19, 2008 |
Regional |
Pennsylvania Library Association |
10 Nov -11 Nov 2008 |
Valley Forge , PA |
Sep. 19, 2008 |
Regional |
Getting Started
Just fill out the Order Form and return it to Xlibris' Marketing Services Department. Our Marketing Consultants are available for free consultation by e-mail at marketing.consultants@xlibris.com or telephone at 1-888-795-4274.
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